A partner through life
One CRM. Shaped around whatever your work looks like.
Sales teams, support desks, event organisers, course providers, charities, recruiters, churches — CRM City reconfigures itself around your world with presets and modules. Switch on what you need. Everything else stays out of the way.
Free for up to 200 contacts and 1 user. No card required. Telegram inbox from £19 a month, booking and approvals from £49, invoicing and courses from £99.
Start where you are
Six ways in. Read the one that sounds like your week.
- Your own lifeYou have 800 people in your phone and you speak to nine.
- Freelancers and consultantsYour best client this year is someone you have already worked for.
- Faith communitiesMost churches and faith communities think they lose people in the month they stop coming.
- Sales teamsOpen your pipeline. Count the deals you have not touched in three weeks.
- In-house marketingYour list has grown every month this year. Your results have not.
- ShopsWork out what you spent to get your last hundred customers. Now count how many bought twice.
Make it yours
It speaks your language
A preset gives the menu your own words: a church sees “Members” where others see “Contacts”.
Presets
Pick a preset when you sign up — sales, pastoral, freelancer, e-commerce, marketing, personal — and the setup follows: modules, custom fields and, for sales and freelancers, the pipeline stages.
Modules you toggle
Sixteen modules — sales, support, events, donors, recruitment, invoicing, booking, courses, review reminders, approvals and more. Nine are free; the rest come with the plan that opens them. Switch them on and off per organisation; the navigation follows.
Your terminology
The preset brings its own dictionary and the menu speaks it: “Contacts” become “Members”. Same engine, your words.
Automation
It works while you sleep
Every remarkable moment — a new contact, a won deal, a submitted web form — lands on an event bus. You decide what happens next, without writing code.
Automations
Pick a trigger event, add conditions, chain actions: tag a contact, create a reminder, notify your team. Every run is logged.
Lead scoring
Behaviour becomes points: a deal won, an invitation accepted. Crossing a threshold like “Hot” fires its own event, so your automations take over.
Relationship health
The dashboard surfaces the contacts you have not touched in 30 days, plus follow-up reminders due today. Relationships stop dying silently.
Email & messaging
Every conversation on the contact
The mail you send from your own inbox, the Telegram threads, the unsubscribes — the whole story stays on the contact, and what people asked not to receive is enforced by the product, not by discipline.
BCC inbound capture
BCC your secret CRM address on any email and the whole message — attachments up to 10 MB included — files itself on the right contact. Zero copy-paste.
Suppression built in
One do-not-email list covers every marketing sender in the product, and unsubscribes are honoured automatically. Mail to your contacts goes out through your own Resend account, which stops sending to addresses that bounced or complained.
Telegram inbox
Your own Telegram bot becomes a two-way support channel: inbound messages create contacts and threads, media is archived, and your team replies from the CRM.
Freelancer / Solopreneur · £19/moCommerce
Your whole commercial picture
Not just who you know — what they bought, what they looked at but didn't buy, what they owe, and when they're coming in.
Products & purchases
A product catalogue linked to orders and loyalty points, so every contact record answers “what has this person actually bought?”
Small business · £49/moInterest signals
Checkouts left open in your Shopify shop become interest signals per product, and clear themselves when the order arrives. Upsell with evidence, not guesswork.
Small business · £49/moInvoicing
Invoices with line items, tax and sequential numbering. Clients view theirs on a public link — no account needed — and paid invoices trigger your automations.
Medium business · £99/moBooking pages
Calendly-style booking pages, public or internal, timezone- and DST-safe. Double booking is impossible at the database level.
Small business · £49/moCourses & certificates
Run courses, track enrolments to completion, and issue numbered certificates anyone can verify on a public link — and print.
Medium business · £99/moFor developers
Built to connect
The CRM is a system of record, not a silo. Read and write your data over the API, and get a signed webhook the moment something happens.
REST API, real keys
A REST API behind individual, revocable API keys — shown once, stored hashed, rate-limited per key. Writes fire the same events as the UI, except an edit to an existing contact, which does not send contact.updated.
Webhooks, both ways
Subscribe any URL to any of the bus events — deliveries are HMAC-signed and retried with backoff. And point Shopify, Stripe or your own code at signed ingest endpoints to push data in.
Documented
Endpoint-by-endpoint documentation lives right in the product, so connecting your website or back office is an afternoon, not a project.
Isolated in the database and in code
Row-level security on every table keeps a signed-in session inside your own organisation. Where our server acts for you, through the API, connected AI agents and some actions in the app, the code checks your organisation on every request.
Fail-closed webhooks
Inbound requests must carry the source's secret, or the platform's own signature for Shopify, Stripe, Mailchimp, Typeform and Calendly; anything without it is rejected. Outbound deliveries are signed with your secret.
GDPR-friendly
Every marketing email carries an unsubscribe link that works in one visit, the do-not-email list remembers it for good, and you can export your records any time, on every plan.
Zero lock-in
Leave whenever you want: contacts, deals, invoices, history and settings come with you as CSV tables. Your uploaded files are listed in the export and downloadable from each record.
Start with your contacts. Grow into everything else.
The free plan is a real CRM: contacts, companies, activities, reminders, a pipeline. It is free for up to 200 contacts and 1 user. Automations start on a paid plan. Upgrade when your work asks for it.